SugarCRM aims for Euro expansion with Dublin office
SugarCRM Inc., an open-source customer relationship management (CRM) vendor, has opened a new office in Dublin to help extend its European presence.
European governments and business are increasingly interested in open source, the company said, and 25 percent of its commercial customers are in Europe. One-third of its Sugar Open Source downloads -- the free version of its software -- come from Europe, it said.
A recent SugarCRM job posting for a regional vice president of sales in Dublin said the company was looking to grow in all market segments, from small to mid-size businesses through large organizations. Its sales strategy is focussed on high volumes of deals with low transaction amounts, ranging from US$2,000 to $250,000, the job posting said.
Founded in 2004, the company offers both commercial and free versions of its CRM software. In November, SugarCRM rolled out an open-source stack, called Sugar FastStack, that includes the Apache Web server, the PHP Web scripting language and the MySQL database, along with its own applications.
SugarCRM has also worked with Microsoft Corp. to make its SugarCRM Suite run better on Windows Server.
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